Saturday, 5 May 2012

38 Electra Heart Yarnstorm - 5th May 2012

Hey Guys!

Recently I have became obsessed with Marina & The Diamonds and her new album "Electra Heart" is an awesome body of work!

I really wanted to do something to promote the album, like I did this time last year in project 8 for Simon Curtis!

So I decided to knit 16 hearts - 1 for each track on the album! I made 8 black hearts, marking the signature heart on Electra's cheek. I then made 8 hearts in a Bubblegum (Bitch!) Pink colour to reflect the albums imagery/colourscape for the promotion!

To finish the campaign off and make a bigger statement. I took reference from the song "Teen Idle" that opens with "I wanna be a bottle blonde..." and made an Electra-esque Bottle Blonde hairpiece and hairband. I then finished this off with a Bubblegum Bubble referencing opening track "Bubblegum Bitch" and put both pieces on a statue near the heart yarnstorm.

I hope you all like! The support from Marina & The Diamonds fanpages/accounts has been outstanding!

Let's get "Electra Heart" to number 1! An amazingly crafted album of dark lyrics over sugary pop beats, dark moments, happy moments, love, heartbreak- Marina has a way with words and the voice to carry them off! Please do check it out!

"Electra Heart" Album Sampler

I really hope you all enjoyed this yarnbomb! If you like the songs, go support Marina and buy the album! It truly is AMAZING!

I'll leave you now with my favourite track performed acoustically! DAM that girl can sing!

See you all soon!

Shadow, Sunshine, Love.



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